Sparkling PR

Sparkling PR is an award-winning boutique public relations agency, recognized as one of the Top 100 Public Relations Agencies in the World for 2024. Specializing in media relations, Sparkling PR is dedicated to helping luxury brands connect with their target audiences through authentic and strategic communication. The agency was founded by Marina Coelho, a seasoned luxury PR professional with extensive experience in the watch and jewelry sectors, who sought to create a more personalized and dynamic approach to public relations for independent brands. 

At the core of Sparkling PR’s philosophy is a focus on building genuine, long-lasting relationships between brands, the media, and consumers. The agency offers a full suite of services, including strategic communication, content creation, influencer marketing, and event management. This comprehensive approach ensures that each campaign is tailored to the unique needs and goals of the client, driving both brand engagement and sales. 

Sparkling PR works with a diverse range of luxury brands, particularly those in the watch and jewelry industries, at various stages of growth. Whether it’s developing a one-time PR boost or a long-term collaboration, the agency provides customized strategies that align with the brand’s values and ambitions. Through a deep understanding of luxury markets and a commitment to transparency, Sparkling PR has built a reputation for trust and excellence. 

By combining modern PR practices with an understanding of traditional values, Sparkling PR helps luxury brands navigate the evolving global communication landscape. The agency’s results-driven campaigns not only elevate brand visibility but also create meaningful connections that resonate with audiences on a local and international level.