Mummu Cycling, a global tour operator that connects fans to the heart of pro-cycling, has been named Best Luxury Cycling Tour Operator in the World by the Luxury Lifestyle Awards 2025. The award recognizes Mummu’s approach to major event tourism, which transforms a traditional spectating trip into a deeply immersive and interactive experience.

For 15 years, Mummu Cycling has been driven by a singular mission: to give cycling fans genuine, unparalleled access to the sport they love. Leveraging deep industry relationships, Mummu offers guests privileged access that’s unavailable to the general public, including riding on fully closed-race routes mere hours before the peloton, driving on the course in official race vehicles, getting access to team warm-up areas, and enjoying exclusive start and finish line hospitality.

At the heart of this model are the cycling legends who host each tour, including Tour de France champion Cadel Evans and Paris-Roubaix winner Stuart O’Grady. Guests get to ride alongside and dine with cycling icons, getting exclusive insights into their most precious career moments. This experience provides a level of genuine mentorship and camaraderie that goes far beyond a simple meet-and-greet.

Alexander Chetchikov, CEO of Luxury Lifestyle Awards and President of the World Luxury Chamber of Commerce, applauded the achievement, stating: “Mummu Cycling has elevated major event sports travel into an extraordinary experience, where fans don’t just watch but truly live the greatest races in cycling. Their ability to connect people with the essence of the sport while delivering comfort and exclusivity is what makes them outstanding.

With this recognition, Mummu Cycling reinforces its position as a trusted leader in luxury cycling tours, inspiring riders worldwide to experience the sport in its most authentic and unforgettable form.

For more information or to book, visit mummucycling.com.

About Mummu Cycling: Founded by Marcel Berger, Mummu Cycling is the Tour de France’s official tour operator and a global leader in insider cycling experiences. With partners including Tour de France champion Cadel Evans and Paris-Roubaix winner and gold medalist Stuart O’Grady, Mummu Cycling designs journeys that connect fans to the heart of pro-cycling, from sign-on to champagne.