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THAT IS ITH INTERIOR CO., LTD. is a luxury interior design firm based in Bangkok, Thailand. The firm’s success can be attributed to the visionary prowess of its founder, Ith Palach Painupong. Recognized as one of the TOP 100 Architects and Designers of the World by the Luxury Lifestyle Awards in 2023, this Thai-based design powerhouse has built an impressive portfolio and reputation.
Founded on the heels of a rich and diverse design journey spanning prestigious projects across Asia, Ith Palach Painupong brings to the table an impressive portfolio that has garnered recognition from design hubs in London, New York, Hong Kong, Vietnam, and beyond. With 12 years of intensive experience in diverse domains like hospitality, residential, retail, and workplace design, Ith established his own design studio in 2013, driven by an unyielding passion to redefine interior design paradigms.
At THAT IS ITH INTERIOR, it’s not just about design; it’s a lifestyle. The team embodies a vibrant dynamism, infusing their passion for art, fashion, and innovation into every project they undertake. With a work ethic that’s as strong as their penchant for revelry, they blend hard work with an admirable zest for life.
The year 2023 marked a monumental achievement for THAT IS ITH INTERIOR CO., LTD. as they received Luxury Lifestyle Awards across three exclusive categories. Their triumph in categories Best Luxury Commercial Interior Design for Atmoz Palacio Ladprao-Wanghin, Best Luxury High Rise Living Interior Design for Hyde Heritage Thonglor, and Best Luxury Interior Design (Single Residential Property) for The Royal Residences in Thailand underscores their mastery in creating bespoke, awe-inspiring spaces.
THAT IS ITH INTERIOR’s hallmark projects boast a spectrum of design brilliance, from iconic commercial spaces to opulent residential interiors, leaving an indelible mark on the world of design.
Crafted as a sales gallery for a low-rise condominium featuring three distinct show units, this project showcases the studio’s versatility and commitment to luxury design. What makes it extraordinary is the fusion of European palace ambiance with a bold concept of “street couture,” marrying vibrancy with classical elements to create a captivating contrast that exudes sophistication.
In the lively city of Bangkok, Hyde Heritage Thonglor, an ultra-luxury segment condominium with a project value of 300,000,000 USD, bears the signature touch of THAT IS ITH INTERIOR. The design philosophy here reflects understated luxury, perfectly tailored for urban living. Each facility within the building exudes its distinct character, offering a relaxed yet sophisticated ambiance. The studio’s meticulous attention to detail ensures a seamless, luxurious living experience.
“The Royal Residences” exemplifies THAT IS ITH INTERIOR’s stellar luxury interior design. With a starting price of 4,000,000 USD, this new show home in Bangkok’s ultra-luxury segment harmoniously blends understated luxury with classical elegance. The interiors strike a balance between sophistication and comfort, enveloping the space in a palette of refined colors.
In each of these remarkable projects, THAT IS ITH INTERIOR has utilized a variety of design elements, curating every facet from floors to ceilings, furniture to lighting, and accessories, creating spaces that transcend mere functionality and elevate living to an extraordinary experience.
In conclusion, with a visionary at its helm and a team committed to pushing boundaries, THAT IS ITH INTERIOR continues to leave a lasting mark on the landscape of luxury living.
Visit https://www.thatisith.com/ to learn more about the firm’s sublime projects.
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