It is with great honor that we announce bluegr Hotels & Resorts as the recipient of this year’s International Sustainable Award. This accolade is a testament to bluegr’s unwavering commitment to integrating sustainability within its business strategy and day-to-day activities. 

Situated in the picturesque locales of Crete, Athens, and Rhodes, bluegr Hotels & Resorts redefine the essence of luxury hotels in Greece, all while embracing a profound commitment to sustainability. Their properties stand tall on three foundational pillars of top-tier tourism: captivating locations, unparalleled service, and genuine experiences, all underpinned by eco-friendly practices.  

At bluegr Hotels and Resorts, luxury meets environmental responsibility. Their philosophy advocates that “the highest standards of luxury hospitality can and should be delivered responsibly,” benefiting guests, staff, and the local communities. bluegr’s commitment is not just in words; they’ve anchored it in actions through their adoption of a new eco-culture. 

Proudly prioritizing regional employment opportunities, bluegr has championed the heart and soul of Crete. A majority of their staff members are locals, a testament to their dedication to uplifting the local community. Moreover, the “We do local” certification underscores their emphasis on using top-quality local products, ranging from wines and foods to natural cosmetics. 

Environmental protection stands central to bluegr’s operations. They boast commendable efforts in: 

• Sustainable Consumption of Resources: With initiatives like LED lighting, solar panels, and efficient water-saving equipment, bluegr is at the forefront of responsible consumption. 
• Responsible Waste Management: Embracing the circular economy, the hotel chain is pushing boundaries with reusable materials, aiming for plastic elimination, and championing composting in all hotels. 
• Sustainable Building Practices: Constructing and renovating with the environment in mind, bluegr prioritizes eco-friendly methods, locally sourced materials, and innovations like the KNX automation system for eco-friendly rooms. 

bluegr’s commitment to a sustainable future is certified under ISO 14001:2015. They’re also recognized with the Travel Life Certification, aimed at promoting sustainability in tourism. bluegr’s b-Green! initiative further elucidates their commitment, detailing responsible consumption practices, actions to protect the environment, and consistent support to the local community. 

Through their b-Active! campaign, bluegr fosters a sense of communal responsibility, encouraging involvement in environmental and volunteer activities. Their annual Volunteers’ Week is a beacon of unity, rallying employees, guests, and locals in activities that range from beach clean-ups to educational workshops. 

International Sustainable Award recognizes the exemplary practices and unwavering commitment of bluegr Hotels & Resorts in championing sustainability. We at Luxury Lifestyle Awards are proud to shine a light on such leading-edge businesses. Congratulations to the bluegr team for setting an inspiring example for the eco-friendly luxury hospitality industry.