Located amidst the breathtaking landscapes of Campo Tures in South Tyrol, Italy, OLM Nature Escape is an extraordinary eco aparthotel and leader in sustainable tourism, conceptualized and brought to life by Andreas Gruber Architects (AGA). Selected as one of Luxury Lifestyle Awards Top 100 Sustainable Hotels and Resorts of the World, 2024, OLM Nature Escape redefines the essence of eco-luxury, showcasing impressive innovation, environmental stewardship, and regional authenticity.

A Concept Rooted in Nature

OLM Nature Escape is a 4-star superior eco aparthotel that operates as the first completely autonomous tourist resort in the Alps. Guided by the cycles of nature, the resort epitomizes energy self-sufficiency, sustainability, and bio-architecture. Opened in December 2023 after a construction period spanning from May 2022 to October 2023, the aparthotel sets a new benchmark in eco-conscious hospitality.

Its energy autonomy stems from an integrated renewable energy system comprising 126 geothermal probes, over 2,000 photovoltaic panels, and an artesian well. This CO2-neutral setup not only ensures an energy surplus but also delivers pure mountain water directly from the source, offering guests unmatched vitality and refreshment.

Innovative Sustainability in Practice

OLM Nature Escape goes beyond green practices, presenting a replicable model for sustainable tourism. Its approach is rooted in five key pillars:

• Energy Self-Sufficiency

By harnessing solar, geothermal, and hydroelectric power, the resort eliminates reliance on fossil fuels, achieving zero emissions while optimizing energy consumption. Its passive design, which incorporates natural thermal insulation and strategic structural orientation, further enhances energy efficiency.

• Bio-Architecture

OLM is a masterclass in sustainable construction. Local materials like larch wood, stone, and mineral surfaces form the foundation of its eco-apartments, minimizing the carbon footprint from transportation and promoting a circular economy.

• 0 km Sourcing

With a strong devotion to local and seasonal products, OLM reduces the environmental impact of logistics while supporting the local economy. This philosophy extends to biodynamic farming plans on two hectares of land, promising Demeter-certified wheat, beans, vegetables, and fruits.

• Waste Reduction and Circular Economy

The resort champions eco-friendly waste management, including composting organic materials for reuse in its gardens. Environmentally conscious choices, such as using recyclable or plastic-free packaging, underscore its dedication to reducing pollution.

• Community Empowerment

Sustainability at OLM isn’t limited to the environment; it also enriches the local community. Ninety percent of its staff hail from the region, ensuring economic benefits flow back to South Tyrol while preserving its unique culture and traditions.

Recognition and Awards

The revolutionary design and operations of OLM Nature Escape have garnered numerous accolades, underscoring its impact on sustainable tourism. These include the BIG SEE Architecture Award 2024, DNA Paris Design Awards 2024, and certifications such as Climate House A, GSTC, and Sustainable South Tyrol Level 3. These honors affirm OLM’s position as a global leader in eco-tourism.

Shaping a Sustainable Future

Looking ahead, OLM Nature Escape is expanding its sustainability footprint. Its future initiatives focus on biodynamic agriculture and enhancing its environmental education offerings for guests. The resort’s motto, “Think before you print,” exemplifies its forward-thinking approach, encouraging digital solutions over wasteful paper practices. Guests are empowered to make informed choices, such as opting out of daily cleaning or towel changes, ensuring minimal resource consumption.

By promoting responsible tourism, OLM contributes to long-term environmental and social sustainability, inspiring other establishments to adopt similar eco-conscious practices.

Creating a Lasting Impact

OLM’s innovative approach serves as a blueprint for hotels aiming to combine luxury with sustainability. From reducing carbon emissions to fostering a deep connection between guests and nature, the aparthotel has set a high standard for the hospitality industry. Its holistic emphasis on environmental impact reduction, resource efficiency, and social responsibility makes it a symbol of hope in a world increasingly striving for sustainable solutions.

Experience OLM Nature Escape

OLM Nature Escape is not just a destination; it’s a transformative experience. As guests immerse themselves in its luxurious yet eco-friendly atmosphere, they contribute to a movement redefining tourism’s relationship with nature. For those seeking an extraordinary retreat that leaves the world a little better than they found it, OLM Nature Escape offers a sanctuary where sustainability and indulgence coexist effortlessly.

Key Takeaways:

• OLM Nature Escape is a fully energy-self-sufficient eco aparthotel, a first of its kind in the Alps.
• It employs renewable energy, bio-architecture, and local sourcing to minimize its environmental footprint.
• Its practices foster sustainability while empowering the local community and preserving regional heritage.

By pioneering innovative solutions, OLM Nature Escape sets a new precedent for sustainable hospitality, inviting the world to witness the future of eco-luxury. Visit http://www.olm.it/ to find out more today.