Lucia Magnani Health Clinic has been honored as the Best Luxury Medical Spa in North-Eastern Italy, a recognition proudly awarded by Luxury Lifestyle Awards. In this exclusive conversation, the discussion is led by World Luxury Chamber of Commerce President Alexander Chetchikov, delving into science-driven longevity, refined Italian hospitality, and the evolving world of elite wellness. This interview shines a spotlight on the remarkable achievements of Lucia Magnani Health Clinic and the visionary leadership of CEO and Founder, Lucia Magnani.

Alexander Chetchikov: Congratulations on the recent win. How does this prestigious recognition reflect the vision and ethos of your clinic as a leader in luxury wellness?

Lucia Magnani: This recognition confirms that an advanced society must combine health and Well-Being to guarantee a better future. My vision has always been clear: creating health and wellness are the motivations that drove me to develop the Long Life Formula® concept. Being a leader means having the intuition to combine deep scientific study of cellular aging processes with hospitality excellence. It proves that our method, born from years of avant-garde research, answers a real need: offering a true experience of rebirth.

AC: Luxury today goes beyond aesthetics. How do you define true luxury within the context of wellbeing, rejuvenation, and longevity?

LM: True luxury is serious attention to ourselves. It is not just aesthetics, but the awareness of having made significant choices for one’s own health. In the context of longevity, luxury lies in the scientific method we apply to counteract aging. It is the possibility of accessing a unique laboratory formula to analyze oxidative stress and take concrete action to live better and longer. Luxury is health, empowered by science and the beauty that surrounds us.

AC: Many guests associate Italian luxury with elegance, warmth, and refinement. How do you integrate this distinctive Italian spirit into the clinic experience?

LM: Our clinic is immersed in an excellent example of 1930s architecture, preserving prestigious Deco details. I integrate the Italian spirit through artistic beauty, such as the spaces decorated by Tito Chini, and the nature of our secular park. This context of “peace and beauty” is not just scenery: it amplifies the experience of pleasure and becomes part of the cure. The elegance of the spaces and the refinement of details, from designer ceramics to crystals, blend with science to offer an extraordinary stay between the charm of the past and contemporary luxury.

AC: Discretion and exclusivity are central to elite hospitality. How do you ensure an atmosphere that feels both deeply personal and profoundly luxurious for every guest?

LM: We guarantee an atmosphere of absolute privacy through sartorial management of time and space. The “Long Life Angel” is very important: a dedicated figure who follows the guest step by step, protecting their confidentiality and managing every operational need so the stay flows without interruptions. However, “personal” luxury is above all medical and founded on scientific rigor. For every guest, a check-up is provided to verify general health status and oxidative stress levels: the data emerging from the analyses guide the coordinated work of the internist, nutritionist, sports doctor, and posturologist.

AC: Your clinic is globally renowned for science-backed longevity programs. Could you explain how your Long Life Formula® transforms health outcomes for your guests?

LM: Transformation occurs because we do not act on a single factor, but on the entire biological system. The Long Life Formula® concept stems from an integrated vision: an advanced society must combine health and Well-Being. Our scientific approach combines three indissoluble pillars: health prevention, functional nutrition, and physical activity. Everything starts with the analysis of oxidative stress to understand cellular aging. On this scientific basis, we build a path that includes thermal cures with our mineral-rich waters, aesthetic treatments, and targeted physical activity for postural rebalancing. It is the combined action of these elements that allows the organism to lower inflammation and regenerate, achieving a complete, not partial, “rebirth”.

AC: Innovation is essential in your industry. How does your work in oxidative stress research continue to shape the future of preventative medicine and luxury medical wellness?

LM: Innovation for us is understanding that health and the search for Well-Being travel hand in hand; one cannot exist without the other. The laboratory formula for analyzing oxidative stress was the genesis of the Clinic. Today, my collaborators—specialized researchers and doctors—continue to study how risk factors and cellular alterations can be corrected before they become critical issues. We shape the future by integrating medical science with natural heritage: our thermal waters and “velvet” muds, matured for months, are an integral part of this preventive medicine. We offer serious attention to ourselves, where high diagnostic technology merges with natural therapies to counteract aging.

AC: With clients arriving from all over the world, how do you ensure exceptional, consistent care both during and after their stay?

LM: Our task is to teach a method. Lucia Magnani Health Clinic is the place to undertake a path of change, but the real challenge is maintenance. Assistance continues because the guest takes home the awareness of a new lifestyle. Once the path is concluded, Well-Being continues at home thanks to targeted advice from our medical staff and the use of anti-aging cosmetics and supplements, which we formulate in our laboratories based on our scientific studies. We do not just provide a memory, but concrete tools to manage one’s health daily.

AC: Finally, what excites you most about the future of wellness, medical innovation, and the evolving expectations of high-level luxury clientele?

LM: Beyond science and technology, what truly excites me is the human result. The greatest satisfaction is when a guest returns to me at the end of our programs and says: “Doctor, you have changed my life.” In those words lies everything: the confirmation that the Long Life Formula® method did not just act on biological parameters but triggered a profound rebirth. The future of luxury is precisely this: not just offering excellent services, but having the concrete capacity to impact people’s existence, gifting them longevity and a new quality of life.

AC: Thank you, Lucia, for sharing your remarkable journey, passion for innovation, and unwavering dedication to redefining luxury wellness through science, compassion, and timeless Italian elegance.

To learn more, visit https://www.luciamagnanihealthclinic.it/en/index.