Founded in 2017, Jaque Bethke Design has emerged as a defining force in contemporary luxury interiors, earning global recognition as one of the TOP 100 Interior Designers of the World by Luxury Lifestyle Awards. This distinction reflects a body of work that moves far beyond aesthetics, shaping environments that are intuitive, immersive, and deeply personal. Rather than imposing a signature style, the studio approaches every project as a unique emotional landscape, crafted with sensitivity, precision, and intent.

Personalization as a Design Foundation

At Jaque Bethke Design, personalization is not a feature added at the end of the process. It is the starting point. The firm operates as a luxury architectural design build studio, working across hospitality, residential, retail, and commercial spaces with a methodology rooted in observation. Each project begins with a close study of how people live, move, gather, and feel within a space. Daily rituals, service flow, guest behavior, and subtle emotional cues are all carefully analyzed before a single material is selected.

Design decisions are guided by how a space should feel rather than how it should photograph. Lighting, acoustics, spatial rhythm, and materiality are orchestrated to support emotional resonance. The result is an environment that feels instinctive and natural, even when it is technically complex. These interiors do not simply reflect the client’s identity. They elevate it.

Presence, Process, and Precision

A defining aspect of the studio’s approach is its continuous involvement throughout every project phase. The team remains physically present on site, responding in real time to how a space evolves. This hands-on commitment allows for constant refinement, ensuring that proportion, atmosphere, and flow remain aligned with the original emotional vision.

By sensing how a space behaves during quiet moments and active transitions, Jaque Bethke Design creates interiors that feel alive. Each completed project becomes a contained world, distinct yet familiar, offering both immersion and comfort. This depth of engagement sets the studio apart in an industry where distance between concept and execution is often the norm.

Sustainable Luxury With Longevity

Sustainability at Jaque Bethke Design is approached with restraint and intelligence. The studio prioritizes longevity as a core environmental strategy, selecting high quality materials designed to endure both visually and functionally. By reducing the need for frequent replacement, projects minimize long-term waste while maintaining a refined aesthetic over time.

The firm works with manufacturers who share its values around ethical production and responsible sourcing. When aligned with a client’s objectives, energy-efficient systems, certified materials, and low-impact construction methods are seamlessly integrated. Sustainability is never treated as an aesthetic compromise. Instead, it becomes part of a cohesive, forward-looking design strategy where beauty and responsibility coexist.

Engineering the Extraordinary

One of the studio’s most demanding projects involved a sculptural installation for The House of Alchemy and Air. The vision centered on three monumental geodes, including two amethysts and one rare pink specimen, each weighing over 3,000 pounds. The goal was to transform the foyer into a space of spiritual presence and architectural clarity.

Structural walls were removed to create uninterrupted sightlines and allow natural light to interact with the crystals. Custom motorized platforms were engineered to rotate each geode, revealing its interior as kinetic art. Installation required removing exterior windows and using cranes to place the stones with precision, while discreet reinforcements ensured structural integrity. Integrated control systems allowed the platforms to function seamlessly within the home’s automation framework. Guided by sacred geometry and Feng Shui principles, the final result balances engineering rigor with emotional depth.

A Human-Centered Design Ethos

Founded by award-winning designer Jaque Bethke, the studio draws on decades of experience spanning hospitality, residential, and lifestyle design. Her background includes formative work with the Wynn Corporation and iconic properties such as Bellagio. Today, her work continues to explore the relationship between space and self, creating environments that heighten awareness and experience.

Design at Jaque Bethke Design is people first. Each project is a collaboration built on trust, curiosity, and shared vision. The result is not just a finished interior, but a place that holds meaning long after completion.

To learn more, visit https://jaque.design/.