Recognized among the TOP 100 Interior Designers of the World 2025, GCR Design AS / Gunvor C Røkholt continues to guide Norway’s contemporary design landscape with a culturally rooted perspective. The studio has been celebrated by Luxury Lifestyle Awards for its distinctive approach, honoring history, elevating craftsmanship, and placing emotional experience at the forefront. With the acclaimed FRØYENHUSET, KNUTHOLMEN project, founder Gunvor Catherin Røkholt demonstrates her talent for merging cultural depth with forward-thinking interior environments. Led by Røkholt, the studio brings Norwegian heritage into the present through thoughtful atmospheres that feel connected to place, memory, community, and nature.

A Coastal Treasure Reborn: FRØYENHUSET, KNUTHOLMEN

One standout example of the studio’s philosophy in practice is FRØYENHUSET at Knutholmen, a project that has been recognized as the Best Luxury Apartment Interior Design in Norway. Once a lively coastal trading point where fishermen stocked goods and locals gathered, the building has been thoughtfully renewed into three characterful apartments that honor its origins while embracing refined modern living.

Rather than reinvent history, GCR Design allows it to guide the experience. Architectural charm and historic texture remain present, while comfort, function, and atmosphere are elevated through natural materials, considered lighting, and warm, expressive tones. The intent was not only to restore the structure, but to let guests feel connected to the life it once held.

Each apartment reflects the personality and era of key historical owners from 1860 onward, including Mr. Frøyen, Mr. Fosse, and Mr. Fosse Jr. Wallpaper choices, color palettes, and stylistic details echo their time periods, creating playful contrasts and visual storytelling moments that invite curiosity. These subtle cues ensure every space carries a distinct identity, rooted in the building’s legacy.

The result is an interior environment where coastal heritage and contemporary ease coexist in balance. Bold accents, authentic materials, and artisanal touches bring richness and texture, while the overall feeling remains calm, welcoming, and deeply connected to Norwegian culture. FRØYENHUSET stands as a meaningful demonstration of how history, humanity, and modern comfort can live side by side in a space that feels personal, storied, and truly lived in.

The Design Philosophy: Culture, People, and Quiet Depth

At the core of the studio lies a belief that spaces hold meaning and memory. Led by Røkholt, GCR Design shapes interiors that feel soulful and relevant, celebrating Norwegian culture while embracing contemporary living. Collaboration plays a key role in every project, ensuring the final result reflects both its users and its context. Her interior approach supports wellbeing and balance. These are spaces that encourage calmness, joy, connection, and creativity. Through organic textures, soft tones, and an elevated yet understated aesthetic, the studio creates environments that feel warm, grounded, and genuinely luxurious. These interiors are lived experiences, not static showcases.

A Leader of Cultural Luxury in Norway

Gunvor Catherin Røkholt has become one of Norway’s most respected interior designers, shaping some of its most sought-after boutique stays and private spaces. Her philosophy centers on preserving cultural identity, supporting responsible tourism, and creating meaningful guest experiences. Under her guidance, GCR Design AS has earned recognition for its authenticity, depth, and refined Nordic character. Every project reflects landscape, history, and human presence, capturing a distinctly Norwegian spirit while remaining modern and inviting.

Design that Honors the Past and Welcomes the Future

GCR Design’s work offers a tribute to culture and purpose. Buildings are not simply refreshed; they are understood, respected, and given renewed life while maintaining their essence. This is luxury grounded in heritage and shaped for genuine living. For those seeking interiors with cultural resonance, Nordic beauty, and emotional warmth, GCR Design represents a defining voice in contemporary Scandinavian design.

Ready to explore Norwegian-inspired luxury design? Visit https://www.gcrdesign.no/