Following Puku Ridge’s recognition as Best Luxury Wilderness Lodge in Zambia by Luxury Lifestyle Awards, we’re honored to present an exclusive interview led by Alexander Chetchikov, President of the World Luxury Chamber of Commerce, and Michel Bouic, General Manager of Puku Ridge.

This conversation offers rare insight into the vision and values behind Puku Ridge and the broader luxury safari experience.

Alexander Chetchikov: Congratulations on your recent award! Michel Bouic could you please share the inspiration behind the concept and design of Puku Ridge? What sets it apart from other luxury wilderness lodges?

Michel Bouic : The inspiration behind Puku Ridge Safari Lodge stems from a profound reverence for the pristine beauty and rich biodiversity of the African wilderness. Our vision was to create a sanctuary where discerning travelers could immerse themselves in the untamed splendor of Zambia’s South Luangwa National Park while experiencing the epitome of luxury and comfort.

Drawing inspiration from the surrounding landscape, indigenous cultures, and the spirit of adventure, Puku Ridge embodies a harmonious blend of contemporary elegance and traditional safari charm. Every aspect of the lodge, from its eco-friendly architecture to its curated experiences, reflects a deep respect for nature and a commitment to sustainable tourism practices.

Puku Ridge Safari Lodge stands apart from other luxury wilderness lodges for several reasons:

• Exclusive Location: Nestled atop an escarpment overlooking the sweeping plains of the South Luangwa Valley, Puku Ridge offers unparalleled views and unrivalled access to some of Africa’s most prolific wildlife sightings. Our secluded location ensures an intimate and immersive safari experience away from the crowds.
• Luxurious Accommodations: Each of our spacious tented suites is meticulously designed to blend seamlessly with the natural surroundings while providing the utmost comfort and privacy. Guests can unwind in style amidst elegant furnishings, lavish amenities, and private decks with panoramic vistas.
• Personalized Service: At Puku Ridge, hospitality is not just a duty; it’s a passion. Our dedicated team of safari guides, chefs, and staff go above and beyond to anticipate and fulfill the unique needs and desires of every guest, ensuring a truly tailor-made safari experience.
• Exceptional Wildlife Encounters: Renowned for its prolific game viewing, South Luangwa National Park offers some of the best opportunities to witness Africa’s iconic wildlife in their natural habitat. Led by expert guides, our game drives and walking safaris provide unforgettable encounters with elephants, lions, leopards, and more, fostering a deep connection with the wilderness.
• Commitment to Conservation: As custodians of this pristine wilderness, we are deeply committed to conserving and protecting the fragile ecosystems that sustain life in the South Luangwa Valley. Through sustainable tourism practices, community partnerships, and wildlife conservation initiatives, we strive to leave a positive legacy for future generations.

In essence, Puku Ridge Safari Lodge is not just a destination; it’s a journey of discovery, adventure, and unparalleled luxury amidst the heart of Africa’s wild beauty.

AC: Puku Ridge has been recognized as the Best Luxury Wilderness Lodge. How does the team at Puku Ridge ensure that every guest experiences the epitome of luxury and exclusivity?

MB: At Puku Ridge, we believe that true luxury is not just about lavish amenities or opulent surroundings; it’s about creating moments of wonder, delight, and genuine connection with the natural world. To ensure that every guest experiences the epitome of luxury and exclusivity, our team at Puku Ridge goes above and beyond in the following ways:

• Personalized Service: From the moment guests arrive, they are greeted with warm smiles and personalized attention. Our dedicated team takes the time to understand each guest’s preferences, interests, and expectations, tailoring every aspect of their stay to ensure a truly bespoke experience.
• Luxurious Accommodations: Our luxury suites are more than just places to rest; they are sanctuaries of comfort and elegance. Featuring spacious interiors, plush furnishings, and private decks with plunge pools and breathtaking views, each suite is meticulously designed to provide a tranquil haven amidst the wilderness.
• Culinary Excellence: Dining at Puku Ridge is a culinary journey that celebrates the flavors of Zambia and beyond. Our talented chefs use locally sourced ingredients to create gourmet meals that tantalize the taste buds and satisfy the soul. Whether enjoying an early morning campfire breakfast, a candlelit dinner under the stars, or a picnic in the bush, every meal is an exquisite affair.
• Exclusive Experiences: From dawn on foot game walks to sunset river drives, every safari experience at Puku Ridge is crafted to maximize wildlife encounters and create lasting memories. Our expert guides lead intimate expeditions into the heart of the South Luangwa National Park, sharing their knowledge and passion for the natural world along the way.
• Attention to Detail: Luxury is in the details, and at Puku Ridge, no detail is overlooked. From the crisp linens on the bed to the freshly brewed coffee delivered to your suite each morning, every element of the guest experience is thoughtfully curated to exceed expectations.
• Secluded Setting: Situated in a remote corner of the South Luangwa Valley, Puku Ridge offers guests a sense of exclusivity and seclusion that is unrivalled. Surrounded by pristine wilderness and away from the hustle and bustle of modern life, guests can truly disconnect and reconnect with nature.
• Warm Hospitality: Above all, what sets Puku Ridge apart is the genuine warmth and hospitality of our team. We take pride in creating a welcoming and inclusive atmosphere where guests feel like part of the family from the moment they arrive until the moment they depart.

In essence, at Puku Ridge, luxury is not just a status symbol; it’s a philosophy that permeates every aspect of the guest experience, ensuring that each stay is nothing short of extraordinary.

AC: Sustainability and conservation are increasingly important in the luxury travel industry. How does Puku Ridge incorporate eco-friendly practices while maintaining its high standards of luxury?

MB: We are deeply committed to sustainability and conservation, recognizing that protecting the environment is not only essential for the well-being of our planet but also for the long-term viability of our business. We strive to balance our high standards of luxury with eco-friendly practices through the following initiatives:

• Green Architecture: Our lodge was designed with sustainability in mind, utilizing locally sourced materials and eco-friendly construction techniques to minimize our environmental footprint. From a zero plastic policy and energy-efficient lighting to natural ventilation and low-flow water fixtures, every aspect of our lodge’s architecture is aimed at reducing resource consumption and promoting eco-conscious living.
• Responsible Resource Management: We are mindful of our water and energy usage, implementing measures to conserve these precious resources wherever possible. Our guests are encouraged to participate in our conservation efforts, such as reusing towels and linens, minimizing water usage, and turning off lights and electronics when not in use.
• Waste Reduction and Recycling: We have implemented comprehensive waste management practices, including recycling initiatives and composting programs, to minimize the amount of waste generated by our operations. Single-use plastics are strictly limited; all of our guests are gifted with water bottles for the duration of their stay to reduce plastic waste.
• Supporting Local Communities: We believe in the importance of community engagement and empowerment. By sourcing goods and services locally, supporting local artisans and businesses, and investing in community development projects, we contribute to the socio-economic well-being of the communities surrounding our lodge. One such initiative is our collaboration and commitment to the Eden Organic project, a project developed by the lodge for the community, and keeps us well stocked with their locally farmed, organic produce.
• Wildlife Conservation: As custodians of the South Luangwa National Park, we are dedicated to protecting its rich biodiversity and fragile ecosystems. Through partnerships with conservation organizations and participation in wildlife monitoring and research initiatives, we actively contribute to the preservation of iconic species such as elephants, lions, wild dogs and leopards.
• Education and Awareness: We strive to educate our guests about the importance of conservation and sustainability through interpretive experiences, guided nature walks, and informative talks led by our knowledgeable guides. By fostering a deeper understanding and appreciation of the natural world, we inspire our guests to become stewards of the environment.
• Continuous Improvement: Sustainability is an ongoing journey, and we are committed to continuously improving our practices and reducing our environmental impact. We regularly assess our operations, seek out innovative solutions, and adapt to emerging best practices in sustainability and conservation.

In summary, at Puku Ridge, luxury and sustainability go hand in hand. By integrating eco-friendly practices into every aspect of our operations, we strive to offer our guests a truly enriching and environmentally responsible safari experience without compromising on quality or comfort.

AC: Dining experiences at Puku Ridge are renowned for their creativity and excellence. Can you tell us more about the culinary philosophy and the efforts to showcase African flavors?

MB: Absolutely! At Puku Ridge, we believe that dining is not just about nourishment; it’s a sensory journey that celebrates the rich tapestry of African flavors, cultures, and traditions. Our culinary philosophy is rooted in three guiding principles:

Farm-to-Table Freshness: We are passionate about using the freshest, locally sourced ingredients to create vibrant and flavorful dishes that showcase the bounty of Zambia’s land and waters. From organic vegetables and fruits to sustainably sourced meats and seafood, we work closely with local farmers and suppliers to ensure that every ingredient is of the highest quality and harvested with care.

Creative Fusion: Our talented team of chefs draws inspiration from the diverse culinary traditions of Africa and beyond, infusing classic dishes with innovative twists and modern techniques. Whether it’s a traditional Zambian barbecue, a fusion-inspired tasting menu, or a gourmet picnic in the bush, every dining experience at Puku Ridge is a culinary adventure that tantalizes the taste buds and ignites the imagination.

Authenticity and Sustainability: While we embrace creativity and innovation in the kitchen, we also strive to honor the authenticity and integrity of African cuisine. Our chefs are passionate about preserving traditional cooking methods and recipes passed down through generations, while also incorporating sustainable practices to minimize waste and support local communities.

Some of our efforts to showcase African Flavors:

• Local Ingredients: We are committed to highlighting the unique flavors and ingredients of Zambia and the surrounding region. From indigenous herbs and spices to exotic fruits and meats, our menus are thoughtfully crafted to reflect the diverse culinary heritage of Zambia.
• Interactive Dining Experiences: We offer interactive culinary experiences that allow guests to immerse themselves in the local food culture and traditions. From Village tours in Mfuwe town, Vegetable Garden & market tours to interactive meals served in the bush and Boma evenings with traditional braais (barbecues), guests have the opportunity to engage with the staff, local ingredients, techniques, and flavors firsthand.
• Collaborations with Local Communities: We collaborate with local communities and traditional food artisans to showcase authentic African flavors and support sustainable food production practices. Whether it’s partnering with women’s cooperatives to source our fresh produce, to buying locally-made honey for our breakfast spreads, we are dedicated to fostering positive relationships and economic opportunities within the communities we serve.
• Seasonal and Regional Menus: Our menus are designed to change seasonally and regionally, reflecting the availability of seasonal ingredients and the culinary traditions of different regions of Africa. By embracing seasonality and locality, we ensure that our guests have the opportunity to experience the freshest and most authentic flavors of the season.

In summary, dining experiences at Puku Ridge are a celebration of African flavors, creativity, and sustainability. Through our commitment to farm-to-table freshness, creative fusion, and authentic culinary experiences, we invite our guests to embark on a culinary journey that delights the senses and nourishes the soul, while also supporting local communities and preserving the natural beauty of Africa.

AC: The safari experiences at Puku Ridge offer guests a unique opportunity to immerse themselves in the African wilderness. What wildlife encounters or safari activities do you believe leave the most lasting impression on guests?

MB: At Puku Ridge, we believe that every wildlife encounter and safari activity has the potential to leave a lasting impression on our guests, as each experience offers a glimpse into the extraordinary beauty and diversity of the African wilderness. However, several safari experiences consistently stand out as unforgettable highlights for our guests:

Big Four Encounters: The chance to witness Africa’s iconic Animals – lions, elephants, leopards, and buffaloes – in their natural habitat is a bucket-list experience for many travellers. Our experienced expert guides lead guests on game drives through the South Luangwa National Park, where they have the opportunity to spot these majestic creatures up close and observe their behaviour in the wild.

Walking Safaris: Walking safaris offer a unique and intimate perspective on the African bush, allowing guests to connect with nature on a deeper level. Led by experienced guides and scouts from the Department of National Parks and Wildlife, guests can explore the wilderness on foot, learning about the smaller details of the ecosystem, tracking animal footprints, amazing bird sightings, plant life and their medicinal purposes used by the local community and discovering hidden gems that are often missed by a vehicle.

Nocturnal Safaris: Night drives provide a thrilling opportunity to explore the African bush after dark and encounter elusive nocturnal creatures such as leopards, hyenas, bush babies, civet, honey badger, mongoose and porcupines. Equipped with red filter spotlights guests can observe these animals as they emerge from their daytime hiding spots and engage in their nightly activities, offering a fascinating glimpse into the secret lives of the savanna.

Birdwatching: With over 400 species of birds found in the South Luangwa National Park, including numerous endemic and migratory species, birdwatching is a rewarding and enriching activity for nature enthusiasts. Guests can embark on guided birdwatching excursions, spotting colorful and diverse avian species against the backdrop of the African landscape.

Cultural Experiences: In addition to wildlife encounters, guests have the opportunity to engage with local communities and learn about the rich cultural heritage of Zambia. Visits to nearby villages in which our own staff reside, interactions with tribal elders, and traditional performances provide insight into the customs, traditions, and way of life of the people who call this region home.

 Scenic Sundowners: Watching the sunset over the African savanna is a magical experience that never fails to captivate our guests. Our guides know the best vantage points to enjoy a scenic sundowner, where guests can relax with a refreshing drink in hand and toast to another day of adventure in paradise.

Each of these safari experiences offers a unique perspective on the African wilderness and leaves a lasting impression on our guests, fostering a deep appreciation for the natural world and a desire to conserve and protect it for future generations.

AC: Personalization is key to creating memorable experiences. How does Puku Ridge tailor its services to meet the individual preferences and desires of each guest?

MB: At Puku Ridge, we understand that personalization is the cornerstone of creating truly memorable experiences for our guests. We strive to anticipate and exceed the individual preferences and desires of each guest through the following personalized services:

• Pre-Arrival Preferences: Before their arrival, guests are invited to share their preferences, dietary restrictions, special occasions, and any specific requests they may have. This allows us to tailor their experience from the moment they arrive, ensuring that every detail is customized to their liking.
• Welcome and Orientation: Upon arrival, guests are warmly greeted with song and smiles by our attentive staff and offered a personalized welcome that reflects their unique preferences. They receive a comprehensive orientation that includes an overview of the lodge facilities, safari activities, and dining options, allowing them to tailor their itinerary to suit their interests.
• Accommodation Preferences: We also offer special amenities and services for honeymooners, anniversaries, and other special occasions.
• Customized Dining Experiences: Our culinary team works closely with guests to create personalized dining experiences that cater to their dietary preferences, culinary interests, and special occasions. Whether it’s a private candlelit dinner under the stars, a traditional bush barbecue, or a gourmet picnic in the wilderness, every meal is crafted to delight the senses and exceed expectations.
• Safari Activities: Our experienced guides take the time to understand each guest’s interests, wildlife preferences, and activity level, tailoring safari excursions to maximize their chances of encountering their favourite animals and experiencing the wonders of the African wilderness up close. Whether guests prefer game drives, walking safaris, birdwatching, or cultural experiences, we ensure that every safari activity is personalized to their liking.
• Special Requests and Surprises: We welcome special requests and surprises from our guests and go above and beyond to accommodate their wishes. Whether it’s arranging a surprise bush breakfast, organizing a private photography safari, or coordinating a special celebration, our team is dedicated to making every moment unforgettable.
• Feedback and Follow-Up: Throughout their stay, we maintain open lines of communication with our guests to ensure that their needs are met, and their expectations are exceeded. We encourage feedback and take proactive measures to address any concerns or requests promptly. After their departure, we follow up with guests to express our gratitude and gather feedback to continually improve our services.

In summary, personalization is at the heart of everything we do at Puku Ridge, and we take pride in creating tailor-made experiences that resonate with each guest on a personal level. By understanding their preferences, anticipating their needs, and exceeding their expectations, we strive to create memories that last a lifetime.

AC: Collaboration with local communities and wildlife conservation efforts are integral to the ethos of Puku Ridge. Can you elaborate on the initiatives undertaken by Puku Ridge to give back to the local community and preserve the natural environment?

MB: We are deeply committed to giving back to the local community and preserving the natural environment through a variety of initiatives:

Community Partnerships: We actively collaborate with local communities and to support economic empowerment, education, healthcare, and cultural preservation initiatives. Through partnerships with community-based organizations and non-profit groups, we invest in projects that benefit the local community, such as school infrastructure improvements, skills training programs, and healthcare clinics.  One of our own undertakings is the investment & collaboration with the local farmers, cultivating their business to grow through our support and training.

Employment Opportunities: We prioritize hiring staff from nearby communities and providing employment opportunities and skills development training to residents. By hiring locally, we contribute to economic growth and stability in the region, empowering individuals and families to build a better future for themselves and their communities.

Sustainable Tourism Practices: We are committed to promoting sustainable tourism practices that minimize our environmental impact and preserve the natural beauty of the South Luangwa National Park. From eco-friendly construction and energy-efficient operations to waste management and water conservation initiatives, we strive to operate in harmony with the surrounding ecosystem.

Wildlife Conservation: As custodians of the South Luangwa National Park, we play a crucial role in wildlife conservation and habitat protection. We actively participate in conservation efforts to safeguard endangered species, combat poaching, and preserve biodiversity. Our guides are trained in wildlife monitoring and research techniques, contributing valuable data to conservation organizations and government agencies.

Environmental Education: We believe in the importance of environmental education and awareness-building. Through guided nature walks, educational talks, and interactive experiences, we engage guests and local communities in learning about the importance of conservation and sustainable living practices. By fostering a deeper understanding and appreciation of the natural world, we inspire individuals to become stewards of the environment.

Community Development Projects: We invest in community development projects that address pressing needs and improve the quality of life for local residents. Whether it’s building clean water wells, providing access to better education, or supporting small-scale agriculture and entrepreneurship initiatives, we strive to make a positive impact on the communities we serve.

Cultural Preservation: We respect and celebrate the rich cultural heritage of Zambia’s indigenous tribes and communities. Through cultural exchange programs, traditional performances, and visits to local villages, we provide guests with opportunities to learn about and engage with local customs, traditions, and way of life, fostering mutual respect and understanding.

In summary, our initiatives to give back to the local community and preserve the natural environment are integral to the ethos of Puku Ridge. By investing in community partnerships, sustainable tourism practices, wildlife conservation efforts, environmental education, and cultural preservation initiatives, we strive to create a positive legacy that benefits both people and the planet for generations to come.

AC: Finally, looking ahead, what innovations or developments can guests anticipate from Puku Ridge as it continues to uphold its reputation as the Best Luxury Wilderness Lodge?

MB: As we look ahead to the future, Puku Ridge remains dedicated to upholding its reputation as the Best Luxury Wilderness Lodge by continually innovating and enhancing the guest experience. Here are some exciting innovations and developments that guests can anticipate:

• Sustainable Technology Integration: We are committed to incorporating cutting-edge sustainable technologies into our operations to further minimize our environmental footprint. From renewable energy sources and water-saving initiatives to eco-friendly materials and waste reduction strategies, we will continue to leverage innovative solutions to ensure that our lodge remains at the forefront of sustainable luxury hospitality.
• Enhanced Guest Experiences: We are constantly exploring new ways to elevate the guest experience and create unforgettable memories. This includes the introduction of exclusive safari activities, immersive cultural experiences, wellness offerings, and culinary adventures that showcase the best of African hospitality and adventure.
• Wellness and Mindfulness Programs: In response to the growing demand for wellness and mindfulness experiences, we will be expanding our offerings to include yoga retreats, meditation sessions, spa treatments, and nature-inspired wellness activities that promote relaxation, rejuvenation, and holistic well-being amidst the tranquility of the African wilderness.
• Culinary Innovation and Sustainability: Our culinary team will continue to push the boundaries of creativity and sustainability, introducing new culinary concepts, farm-to-table dining experiences, and interactive cooking workshops that celebrate the diverse flavors of Africa while supporting local farmers and producers.
• Conservation and Community Engagement: We remain committed to our conservation and community engagement efforts, expanding our partnerships with conservation organizations, supporting wildlife research initiatives, and investing in community development projects that empower and uplift local communities.
• Guest Feedback and Continuous Improvement: We value guest feedback as an essential tool for driving innovation and continuous improvement. We will continue to solicit feedback from our guests through surveys, reviews, and direct communication, using this input to refine our offerings, address areas for improvement, and exceed guest expectations.

In summary, guests can look forward to a future at Puku Ridge that is defined by sustainability, innovation, personalized luxury, and a deep commitment to conservation and community engagement. We are excited to embark on this journey of growth and evolution, and we invite our guests to join us as we continue to set new standards of excellence in luxury wilderness hospitality.

Thank you, Michel, for sharing your insights into the world of Puku Ridge. From its unparalleled luxury accommodations to its commitment to conservation and community, Puku Ridge truly stands as a beacon of excellence in the luxury travel industry. We look forward to witnessing the continued success and innovation of Puku Ridge as it continues to redefine the standards of luxury wilderness lodges.

Your journey to a luxury escape in the Wilderness begins here: www.chiawa.com.