Güral Premier Tekirova, part of Güral Premier Hotels & Resorts, a leading name in the hospitality industry, has been honored with the prestigious International Sustainable Award for its outstanding commitment and efforts toward creating a more sustainable future. This esteemed recognition is a testament to the company’s dedication to environmental preservation and raising awareness of endemic species on the Mediterranean coast in Turkey.

Environmental preservation refers to the act of protecting and conserving the natural environment, including its ecosystems, biodiversity, and resources, in order to maintain their integrity and sustainability for present and future generations. As a firm believer in the intrinsic relationship between the environment and tourism, Güral Premier Tekirova understands the importance of managing natural resources in a sustainable and balanced manner.

The company recognizes that if not carefully managed tourism activities can have detrimental effects on the environment, particularly on water, soil, air, and flora-fauna. With this knowledge in mind, Güral Premier Hotels & Resorts has implemented numerous environmentally friendly practices across its properties, aiming to make tourism a truly sustainable endeavor.

Raising awareness of endemic species on the Mediterranean coast involves informing and educating the public, guests, and stakeholders about the unique and native species that are found exclusively on the Mediterranean coast in Turkey. It aims to highlight the importance of preserving these species and their habitats, as well as the role they play in maintaining the ecological balance and overall health of the Mediterranean coastal ecosystem. By increasing awareness, the goal is to foster appreciation, understanding, and support for the conservation of these endemic species and their natural habitats.

To ensure the effectiveness of their environmental protection measures, Güral Premier Hotels & Resorts undergoes regular inspections by national and international environmental protection programs. The company’s commitment to environmental preservation is further reinforced by its compliance with the ISO 14001 Environmental Management System, which attests to its protective measures’ high standards and suitability.

From the moment of construction to its day-to-day operations, Güral Premier Hotels & Resorts consistently integrates environmental protection efforts. Environmental awareness is instilled in its personnel, and a wide range of activities and initiatives are undertaken to benefit guests, the local province, and the entire region. The company harnesses infrastructural opportunities to achieve ecological and economic gains in parallel. For instance, Güral Premier Hotels & Resorts recovers the heat from flue gas and utilizes it in the production of hot water. The implementation of technologies such as the drip irrigation system and efficient water management practices significantly reduce water waste and consumption.

Güral Premier Hotels & Resorts adheres to a comprehensive Total Quality Policy, with the primary objective of being one of the leading brands in the tourism sector. By continuously reviewing operations, the company aims to make lasting changes and consistently improve the quality of services and products for the benefit of guests and employees. The policy includes strict waste control measures, the reduction of environmental pollution, the use of environmentally friendly products, and the professional management of energy expenditures.

The International Sustainable Award bestowed upon Güral Premier Tekirova is a testament to its unwavering commitment to sustainability, environmental protection, and raising awareness of endemic species along the Mediterranean coast. Through its exemplary practices, the company sets a remarkable benchmark for the tourism industry and inspires others to prioritize and champion sustainable hotel initiatives.

For more details about Environment and Sustainability at Güral Premier Hotels & Resorts, please visit: https://www.guralpremier.com/cevre-ve-surdurulebilirlik