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Only best companies and brands which meet requirements of sophisticated and demanding consumers of luxury goods and services become the nominees and winners of the award.
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ONE OF THE BEST SAUDI ARABIA FASHION BRANDS CAN BECOME THE NEXT BEST LUXURY FASHION COMPANY IN SAUDI ARABIA 2016

Wareda shah collection found in 2014. The brand presents exclusive lines for women that targets young plus size individuals. The designer adapted Arabian culture & classic attitude with a collection that combined minimal and Contemporary enriched with sharp details for the new generation.

OUR PHILOSOPHY

The brand believes in better future - “ More than trend, the universal truth is every woman love to shop and is constantly hunting for comfortable wear.”

We connect to individuals emotionally and understand the gap in fashion market. Our mission is to transform plus sized lives by offering trendy comfortable wear.

BRAND SUCCESS

Our brand is well known among plus size fashion market and Muslim communities in Western countries such as England, USA and Canada and in Middle East. The first capsule collection has been successfully launched . During July at Tashkeil Ramadan Bazar based in Saudi Arabia 2014. The brand launched its second collection to support charity fundraising for breast cancer in 2015. The collection drew enormous attention with positive outcome. This collection was inspired by the concept of

“LESS IS MORE”

DESIGNER PROFILE

Designer Wareda Shah, reflected her passion for designing is on her clothing brand Wareda Shah Collection– of course named after her. Beside that, she creates and develops for fashion brand like Lomar , up coming fashion brand House of Cenmar and Saj based in Jeddah, Saudi Arabia and also offers fashion related workshops at a professional level.

She completed her degree in Fashion design from Trent University in Nottingham, England. It enhanced passion for fashion immensely throughout. “I have learnt so much from its diverse culture, rich historical sites, museums like V & A London and attending London Fashion week. I recommend, if you want to pursue your career in fashion, dig in the cosmopolitan city, London.”

We are pleased to welcome Wareda Shah as a Luxury Lifestyle Awards 2016 Middle East & Africa nominee!

instagram.com/waredashah

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